What I'm Reading: A Six Point Plan for HBO (The Future of HBO, Pt. II)

In part one of this two-part series, we reviewed HBO’s present day dominance, as well as the reasons why the company will need to change and grow if it’s to extend its reign through the next decade. Here, we detail exactly which changes the company needs to make, why they won’t require the network to alter its identity, and how the company was addressing these changes long before it was acquired by AT&T.

By Matthew Ball at Redef